We create health
We believe better lives start with a stronger foundation.
Our mission is to help people show up at their best, every day.
Because in the end, health is about more than health itself. It is about the life people want to live, the energy they bring to it, and the freedom to make more of every day.
At MNRL+, we believe health should be part of the life people already live.
That’s why we create products, concepts and insights that make health easier to integrate into everyday life. At work. At home. While moving. While travelling. And in the moments in between.
By designing health around real people, moments and environments, we can influence behavior, strengthen connection and create impact that lasts.
Because when health becomes part of everyday life, it has the power to shape how people feel, perform and live. Not only today, but also for the future.
What we do.
We work with brands, organisations and partners to turn health opportunities into solutions people can actually use and experience.
From strategy and concept development to products, private label and real-life integration, we bring together insight, design and execution to create lasting impact.
Health strategy
We uncover health opportunities through research, insights and human behavior, and turn them into a clear strategy and concept direction.
Concept & Product Development
We turn ideas into tangible health solutions. From concepts and formulations to products, formats, packaging and private label.
Integration & Impact
We bring health into real-life environments through experiences, activation and education. Creating solutions people adopt, use and carry forward.
Health design
Health Design is our approach to turning health opportunities into solutions that become part of everyday life. We combine human insight, strategy, design and execution to create meaningful and lasting impact.
INSIGHT
Understand people, behavior and context.
OPPORTUNITY
Identify where health can make a difference.
CREATE
Design and develop the solution.
INTEGRATE
Bring it into everyday life.
IMPACT
Create adoption, behavior and meaningful change.
SCALE
Build on what works.
Our labels
Our labels bring Health Design to life.
Each label is built around a specific audience, need and environment — turning health insights into products, concepts and experiences that fit naturally into people’s lives.
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Performance hydration
Designed for athletes and high performers, supporting hydration when performance matters.
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Female foundation
Designed around women’s everyday rhythm, making hydration an easy part of their daily foundation.
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Festival hydration
Designed for festivals and live experiences, making hydration part of the experience from start to finish.
